The One Show
The One Show is the world's most prestigious award show in advertising and design. For over 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.
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Award
Agency
Client
Title
Category
Annual ID
Camuflado
Agency: AlmapBBDO / São Paulo
Client: Fundação Boticario Category: Public Service/Political Print / Newspaper or Magazine - Single
Crumpled Car
Agency: Clemenger BBDO / Wellington
Client: Land Transport NZ Category: Public Service/Political Print / Newspaper or Magazine - Single
Insects
Agency: JWT Singapore / Singapore
Client: Worldwide Fund for Nature Category: Public Service/Political Print / Newspaper or Magazine - Single
Elephant
Agency: JWT Singapore / Singapore
Client: Worldwide Fund for Nature Category: Public Service/Political Print / Newspaper or Magazine - Single
BIN LADEN
Agency: la comunidad / Miami Beach
Client: THE KATRINA FOUNDATION Category: Public Service/Political Print / Newspaper or Magazine - Single
Grand Ceilings
Agency: Ogilvy and Mather Chicago / Chicago
Client: Landmarks Preservation Council of Illinois Category: Public Service/Political Print / Newspaper or Magazine - Single
IAPA Mother-Son
Agency: Ogilvy & Mather / Mumbai
Client: The Indian Association for Promotion of Adoption & Child Welfare Category: Public Service/Political Print / Newspaper or Magazine - Single
IAPA Father-Daughter
Agency: Ogilvy & Mather / Mumbai
Client: The Indian Association for Promotion of Adoption & Child Welfare Category: Public Service/Political Print / Newspaper or Magazine - Single
Ketchup
Agency: Publicis Mojo / Auckland
Client: Campaign Against Landmines Category: Public Service/Political Print / Newspaper or Magazine - Single
TATE MODERN POSTCARDS
Agency: FALLON LONDON / LONDON
Client: TATE Category: Public Service/Political Print / Collateral (Brochures and Direct Mail) - Campaign
UNICEF Children’s Collection
Agency: Serviceplan Muenchen/Hamburg / Hamburg
Client: UNICEF Deutschland Category: Public Service/Political Print / Collateral (Brochures and Direct Mail) - Campaign
STOP CLIMATE CHAOS.ORG CAMPAIGN
Agency: Abbott Mead Vickers BBDO / London NW1 5QE
Client: STOP CLIMATE CHAOS.ORG Category: Public Service/Political Print / Outdoor and Posters - Campaign
Education/Food/MedicalAid
Agency: BBDO Canada / Toronto
Client: Unicef Category: Public Service/Political Print / Outdoor and Posters - Campaign
Insects
Agency: BBDO Argentina / Vicente Lopez
Client: MEF Museum Category: Public Service/Political Print / Outdoor and Posters - Campaign
Stamp Campaign
Agency: F/Nazca Saatchi & Saatchi / São Paulo
Client: SOS Mata Atlantica Category: Public Service/Political Print / Outdoor and Posters - Campaign
TATE BRITAIN
Agency: FALLON LONDON / LONDON
Client: TATE Category: Public Service/Political Print / Outdoor and Posters - Campaign
Head/Leg/Arm
Agency: Ogilvy Singapore / Singapore
Client: Red Cross Singapore Category: Public Service/Political Print / Outdoor and Posters - Campaign
Art & the Sixties
Agency: Saatchi & Saatchi NZ / Auckland
Client: Auckland Art Gallery Category: Public Service/Political Print / Outdoor and Posters - Campaign
Deaf Awareness 2006
Agency: The Jupiter Drawing Room South Africa / CAPE TOWN
Client: Musica Category: Public Service/Political Print / Outdoor and Posters - Campaign
Rethhink Bias
Agency: The Martin Agency / Richmond
Client: A More Perfect Union Category: Public Service/Political Print / Outdoor and Posters - Campaign
Pay Attention
Agency: WestWayne / Atlanta
Client: Ad Council Category: Public Service/Political Print / Outdoor and Posters - Campaign
Giraffe Banner
Agency: BBDO West / San Francisco
Client: San Francisco Zoo Category: Public Service/Political Print / Outdoor and Posters - Single
Fallen Man
Agency: Downtown Partners / Toronto
Client: Canadian Red Cross Category: Public Service/Political Print / Outdoor and Posters - Single
World Health Organization ¨CChange Conception
Agency: JWT / BeiJing
Client: World Health Organization Category: Public Service/Political Print / Outdoor and Posters - Single
Veins
Agency: JWT Singapore / Singapore
Client: Red Cross Category: Public Service/Political Print / Outdoor and Posters - Single
Amnesty International "Torture meets Modern Art"
Agency: Ogilvy & Mather Werbeagentur GmbH / Frankfurt
Client: Amnesty International Germany / Section Mannheim Category: Public Service/Political Print / Outdoor and Posters - Single
Leopard
Agency: Ogilvy & Mather / Mumbai
Client: WWF Category: Public Service/Political Print / Outdoor and Posters - Single
Chickens
Agency: Ogilvy & Mather (Singapore) Pte Ltd / Singapore
Client: Touch Community Service Category: Public Service/Political Print / Outdoor and Posters - Single
Nuns
Agency: Ogilvy & Mather (Singapore) Pte Ltd / Singapore
Client: Touch Community Service Category: Public Service/Political Print / Outdoor and Posters - Single
"How To Remove"
Agency: Saatchi & Saatchi / Petaling Jaya
Client: ACP Magazine Category: Public Service/Political Print / Outdoor and Posters - Single
Wall
Agency: TBWA\Paris / Boulogne-Billancourt
Client: Amnesty International Category: Public Service/Political Print / Outdoor and Posters - Single
Chart
Agency: Team One / El Segundo
Client: LA Animal Services Category: Public Service/Political Print / Outdoor and Posters - Single
The Smoking Billboard
Agency: venividi / Forst an der Weinstraße
Client: Volunteer Fire Department Frankfurt-Roedelheim Category: Public Service/Political Print / Outdoor and Posters - Single
Campaign Against Torture
Agency: BBDO Denmark / Copenhagen K
Client: Amnesty International Category: Public Service/Political Print / Newspaper or Magazine - Campaign
Guide
Agency: DDB Brasil / São Paulo
Client: Masp Museum Category: Public Service/Political Print / Newspaper or Magazine - Campaign
"Ali Lmrabet", "Anna Politkowskaja", "Fabio Prieto Llorente"
Agency: Grabarz & Partner Werbeagentur GmbH / Hamburg
Client: International society for human rights (IGFM) Category: Public Service/Political Print / Newspaper or Magazine - Campaign
War orphans
Agency: Kolle Rebbe Werbeagentur GmbH / Hamburg
Client: Bischoefliches Hilfswerk Misereor e.V. Category: Public Service/Political Print / Newspaper or Magazine - Campaign
Stop Child Abuse
Agency: Leo Burnett India / Mumbai
Client: Prerana Category: Public Service/Political Print / Newspaper or Magazine - Campaign
Rare Sightings
Agency: Ogilvy & Mather Cape Town / Cape Town
Client: WWF Category: Public Service/Political Print / Newspaper or Magazine - Campaign
IAPA
Agency: Ogilvy & Mather / Mumbai
Client: The Indian Association for Promotion of Adoption & Child Welfare Category: Public Service/Political Print / Newspaper or Magazine - Campaign
Aware - Monsters Campaign
Agency: Saatchi & Saatchi / Singapore
Client: AWARE Category: Public Service/Political Print / Newspaper or Magazine - Campaign
Crime scences
Agency: Springer & Jacoby / Hamburg
Client: IFAW International Fund for Animal Welfare Category: Public Service/Political Print / Newspaper or Magazine - Campaign
Help
Agency: Team One / El Segundo
Client: El Segundo Police Department Category: Public Service/Political Print / Newspaper or Magazine - Campaign
"Soroptimist"
Agency: Y&R Philippines, Inc. / Makati City
Client: Soroptimist of Malaysia Category: Public Service/Political Print / Newspaper or Magazine - Campaign
Mug shots
Agency: zig / toronto
Client: Greenpeace Category: Public Service/Political Print / Newspaper or Magazine - Campaign
WWF 'Erasers'
Agency: Ogilvy & Mather / Mumbai
Client: WWF Category: Public Service/Political Print / Collateral (Brochures and Direct Mail) - Single
smoker’s lung
Agency: Serviceplan Gruppe fuer innovative Kommunikation GmbH & Co. KG / München
Client: AOK Bayern – Die Gesundheitskasse Category: Public Service/Political Print / Collateral (Brochures and Direct Mail) - Single
Donation
Agency: TAXI, Canada Inc / Toronto
Client: Covenant House Category: Public Service/Political Print / Collateral (Brochures and Direct Mail) - Single
Photo Frames
Agency: The Jupiter Drawing Room (South Africa) / Johannesburg / Johannesburg
Client: The Salvation Army Category: Public Service/Political Print / Collateral (Brochures and Direct Mail) - Single
Award:
2007 Advertising Merit Award
Agency:
AlmapBBDO / São Paulo
Client:
Fundação Boticario
Title:
Camuflado
Category:
Public Service/Political Print / Newspaper or Magazine - Single
Annual ID:
07290A
Award:
2007 Advertising Merit Award
Agency:
Clemenger BBDO / Wellington
Client:
Land Transport NZ
Title:
Crumpled Car
Category:
Public Service/Political Print / Newspaper or Magazine - Single
Annual ID:
07291A
Award:
2007 Advertising Merit Award
Agency:
JWT Singapore / Singapore
Client:
Worldwide Fund for Nature
Title:
Insects
Category:
Public Service/Political Print / Newspaper or Magazine - Single
Annual ID:
07292A
Award:
2007 Advertising Merit Award
Agency:
JWT Singapore / Singapore
Client:
Worldwide Fund for Nature
Title:
Elephant
Category:
Public Service/Political Print / Newspaper or Magazine - Single
Annual ID:
07293A
Award:
2007 Advertising Merit Award
Agency:
la comunidad / Miami Beach
Client:
THE KATRINA FOUNDATION
Title:
BIN LADEN
Category:
Public Service/Political Print / Newspaper or Magazine - Single
Annual ID:
07294A
Award:
2007 Advertising Merit Award
Agency:
Ogilvy and Mather Chicago / Chicago
Client:
Landmarks Preservation Council of Illinois
Title:
Grand Ceilings
Category:
Public Service/Political Print / Newspaper or Magazine - Single
Annual ID:
07295A
Award:
2007 Advertising Merit Award
Agency:
Ogilvy & Mather / Mumbai
Client:
The Indian Association for Promotion of Adoption & Child Welfare
Title:
IAPA Mother-Son
Category:
Public Service/Political Print / Newspaper or Magazine - Single
Annual ID:
07296A
Award:
2007 Advertising Merit Award
Agency:
Ogilvy & Mather / Mumbai
Client:
The Indian Association for Promotion of Adoption & Child Welfare
Title:
IAPA Father-Daughter
Category:
Public Service/Political Print / Newspaper or Magazine - Single
Annual ID:
07297A
Award:
2007 Advertising Merit Award
Agency:
Publicis Mojo / Auckland
Client:
Campaign Against Landmines
Title:
Ketchup
Category:
Public Service/Political Print / Newspaper or Magazine - Single
Annual ID:
07298A
Award:
2007 Advertising Merit Award
Agency:
FALLON LONDON / LONDON
Client:
TATE
Title:
TATE MODERN POSTCARDS
Category:
Public Service/Political Print / Collateral (Brochures and Direct Mail) - Campaign
Annual ID:
07337A
Award:
2007 Advertising Merit Award
Agency:
Serviceplan Muenchen/Hamburg / Hamburg
Client:
UNICEF Deutschland
Title:
UNICEF Children’s Collection
Category:
Public Service/Political Print / Collateral (Brochures and Direct Mail) - Campaign
Annual ID:
07338A
Award:
2007 Advertising Merit Award
Agency:
Abbott Mead Vickers BBDO / London NW1 5QE
Client:
STOP CLIMATE CHAOS.ORG
Title:
STOP CLIMATE CHAOS.ORG CAMPAIGN
Category:
Public Service/Political Print / Outdoor and Posters - Campaign
Annual ID:
07323A
Award:
2007 Advertising Merit Award
Agency:
BBDO Canada / Toronto
Client:
Unicef
Title:
Education/Food/MedicalAid
Category:
Public Service/Political Print / Outdoor and Posters - Campaign
Annual ID:
07324A
Award:
2007 Advertising Merit Award
Agency:
BBDO Argentina / Vicente Lopez
Client:
MEF Museum
Title:
Insects
Category:
Public Service/Political Print / Outdoor and Posters - Campaign
Annual ID:
07325A
Award:
2007 Advertising Merit Award
Agency:
F/Nazca Saatchi & Saatchi / São Paulo
Client:
SOS Mata Atlantica
Title:
Stamp Campaign
Category:
Public Service/Political Print / Outdoor and Posters - Campaign
Annual ID:
07326A
Award:
2007 Advertising Merit Award
Agency:
FALLON LONDON / LONDON
Client:
TATE
Title:
TATE BRITAIN
Category:
Public Service/Political Print / Outdoor and Posters - Campaign
Annual ID:
07327A
Award:
2007 Advertising Merit Award
Agency:
Ogilvy Singapore / Singapore
Client:
Red Cross Singapore
Title:
Head/Leg/Arm
Category:
Public Service/Political Print / Outdoor and Posters - Campaign
Annual ID:
07328A
Award:
2007 Advertising Merit Award
Agency:
Saatchi & Saatchi NZ / Auckland
Client:
Auckland Art Gallery
Title:
Art & the Sixties
Category:
Public Service/Political Print / Outdoor and Posters - Campaign
Annual ID:
07329A
Award:
2007 Advertising Merit Award
Agency:
The Jupiter Drawing Room South Africa / CAPE TOWN
Client:
Musica
Title:
Deaf Awareness 2006
Category:
Public Service/Political Print / Outdoor and Posters - Campaign
Annual ID:
07330A
Award:
2007 Advertising Merit Award
Agency:
The Martin Agency / Richmond
Client:
A More Perfect Union
Title:
Rethhink Bias
Category:
Public Service/Political Print / Outdoor and Posters - Campaign
Annual ID:
07331A
Award:
2007 Advertising Merit Award
Agency:
WestWayne / Atlanta
Client:
Ad Council
Title:
Pay Attention
Category:
Public Service/Political Print / Outdoor and Posters - Campaign
Annual ID:
07332A
Award:
2007 Advertising Merit Award
Agency:
BBDO West / San Francisco
Client:
San Francisco Zoo
Title:
Giraffe Banner
Category:
Public Service/Political Print / Outdoor and Posters - Single
Annual ID:
07311A
Award:
2007 Advertising Merit Award
Agency:
Downtown Partners / Toronto
Client:
Canadian Red Cross
Title:
Fallen Man
Category:
Public Service/Political Print / Outdoor and Posters - Single
Annual ID:
07312A
Award:
2007 Advertising Merit Award
Agency:
JWT / BeiJing
Client:
World Health Organization
Title:
World Health Organization ¨CChange Conception
Category:
Public Service/Political Print / Outdoor and Posters - Single
Annual ID:
07313A
Award:
2007 Advertising Merit Award
Agency:
JWT Singapore / Singapore
Client:
Red Cross
Title:
Veins
Category:
Public Service/Political Print / Outdoor and Posters - Single
Annual ID:
07314A
Award:
2007 Advertising Merit Award
Agency:
Ogilvy & Mather Werbeagentur GmbH / Frankfurt
Client:
Amnesty International Germany / Section Mannheim
Title:
Amnesty International "Torture meets Modern Art"
Category:
Public Service/Political Print / Outdoor and Posters - Single
Annual ID:
07315A
Award:
2007 Advertising Merit Award
Agency:
Ogilvy & Mather / Mumbai
Client:
WWF
Title:
Leopard
Category:
Public Service/Political Print / Outdoor and Posters - Single
Annual ID:
07316A
Award:
2007 Advertising Merit Award
Agency:
Ogilvy & Mather (Singapore) Pte Ltd / Singapore
Client:
Touch Community Service
Title:
Chickens
Category:
Public Service/Political Print / Outdoor and Posters - Single
Annual ID:
07317A
Award:
2007 Advertising Merit Award
Agency:
Ogilvy & Mather (Singapore) Pte Ltd / Singapore
Client:
Touch Community Service
Title:
Nuns
Category:
Public Service/Political Print / Outdoor and Posters - Single
Annual ID:
07318A
Award:
2007 Advertising Merit Award
Agency:
Saatchi & Saatchi / Petaling Jaya
Client:
ACP Magazine
Title:
"How To Remove"
Category:
Public Service/Political Print / Outdoor and Posters - Single
Annual ID:
07319A
Award:
2007 Advertising Merit Award
Agency:
TBWA\Paris / Boulogne-Billancourt
Client:
Amnesty International
Title:
Wall
Category:
Public Service/Political Print / Outdoor and Posters - Single
Annual ID:
07320A
Award:
2007 Advertising Merit Award
Agency:
Team One / El Segundo
Client:
LA Animal Services
Title:
Chart
Category:
Public Service/Political Print / Outdoor and Posters - Single
Annual ID:
07321A
Award:
2007 Advertising Merit Award
Agency:
venividi / Forst an der Weinstraße
Client:
Volunteer Fire Department Frankfurt-Roedelheim
Title:
The Smoking Billboard
Category:
Public Service/Political Print / Outdoor and Posters - Single
Annual ID:
07322A
Award:
2007 Advertising Merit Award
Agency:
BBDO Denmark / Copenhagen K
Client:
Amnesty International
Title:
Campaign Against Torture
Category:
Public Service/Political Print / Newspaper or Magazine - Campaign
Annual ID:
07299A
Award:
2007 Advertising Merit Award
Agency:
DDB Brasil / São Paulo
Client:
Masp Museum
Title:
Guide
Category:
Public Service/Political Print / Newspaper or Magazine - Campaign
Annual ID:
07300A
Award:
2007 Advertising Merit Award
Agency:
Grabarz & Partner Werbeagentur GmbH / Hamburg
Client:
International society for human rights (IGFM)
Title:
"Ali Lmrabet", "Anna Politkowskaja", "Fabio Prieto Llorente"
Category:
Public Service/Political Print / Newspaper or Magazine - Campaign
Annual ID:
07301A
Award:
2007 Advertising Merit Award
Agency:
Kolle Rebbe Werbeagentur GmbH / Hamburg
Client:
Bischoefliches Hilfswerk Misereor e.V.
Title:
War orphans
Category:
Public Service/Political Print / Newspaper or Magazine - Campaign
Annual ID:
07302A
Award:
2007 Advertising Merit Award
Agency:
Leo Burnett India / Mumbai
Client:
Prerana
Title:
Stop Child Abuse
Category:
Public Service/Political Print / Newspaper or Magazine - Campaign
Annual ID:
07303A
Award:
2007 Advertising Merit Award
Agency:
Ogilvy & Mather Cape Town / Cape Town
Client:
WWF
Title:
Rare Sightings
Category:
Public Service/Political Print / Newspaper or Magazine - Campaign
Annual ID:
07304A
Award:
2007 Advertising Merit Award
Agency:
Ogilvy & Mather / Mumbai
Client:
The Indian Association for Promotion of Adoption & Child Welfare
Title:
IAPA
Category:
Public Service/Political Print / Newspaper or Magazine - Campaign
Annual ID:
07305A
Award:
2007 Advertising Merit Award
Agency:
Saatchi & Saatchi / Singapore
Client:
AWARE
Title:
Aware - Monsters Campaign
Category:
Public Service/Political Print / Newspaper or Magazine - Campaign
Annual ID:
07306A
Award:
2007 Advertising Merit Award
Agency:
Springer & Jacoby / Hamburg
Client:
IFAW International Fund for Animal Welfare
Title:
Crime scences
Category:
Public Service/Political Print / Newspaper or Magazine - Campaign
Annual ID:
07307A
Award:
2007 Advertising Merit Award
Agency:
Team One / El Segundo
Client:
El Segundo Police Department
Title:
Help
Category:
Public Service/Political Print / Newspaper or Magazine - Campaign
Annual ID:
07308A
Award:
2007 Advertising Merit Award
Agency:
Y&R Philippines, Inc. / Makati City
Client:
Soroptimist of Malaysia
Title:
"Soroptimist"
Category:
Public Service/Political Print / Newspaper or Magazine - Campaign
Annual ID:
07309A
Award:
2007 Advertising Merit Award
Agency:
zig / toronto
Client:
Greenpeace
Title:
Mug shots
Category:
Public Service/Political Print / Newspaper or Magazine - Campaign
Annual ID:
07310A
Award:
2007 Advertising Merit Award
Agency:
Ogilvy & Mather / Mumbai
Client:
WWF
Title:
WWF 'Erasers'
Category:
Public Service/Political Print / Collateral (Brochures and Direct Mail) - Single
Annual ID:
07333A
Award:
2007 Advertising Merit Award
Agency:
Serviceplan Gruppe fuer innovative Kommunikation GmbH & Co. KG / München
Client:
AOK Bayern – Die Gesundheitskasse
Title:
smoker’s lung
Category:
Public Service/Political Print / Collateral (Brochures and Direct Mail) - Single
Annual ID:
07334A
Award:
2007 Advertising Merit Award
Agency:
TAXI, Canada Inc / Toronto
Client:
Covenant House
Title:
Donation
Category:
Public Service/Political Print / Collateral (Brochures and Direct Mail) - Single
Annual ID:
07335A